The Day You Made Selling Lawn Care Easier

One of the fastest ways to get better at selling lawn care is to make the process as easy as possible. There are many ways to make that happen and I’ll go over them here. 

This is often referred to as reducing friction. Every time a customer has to perform an action and make a decision - that adds friction.

And we have all experienced it before. When trying to buy something or just do a thing - those bits of friction keep popping up. The other “things” you have to do first before you can achieve your goal.

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When you just want to buy something. Quickly.

And every time you’ve had to deal with that friction it increases the chance that you will - just - stop. Your attention can go elsewhere. The phone buzzes. The kids are getting loud. Or you could just get tired of dealing with the friction and decide “some other time”.

So how do you prevent this and get your customers focused on buying - like they want to do - instead?

Fast Convenient Quotes

Deep Lawn’s Storefront Widget

One of the biggest frictions is getting a quote in the hands of your customer. Amazon has this figured out already. You need to get a quote to your customers fast and let them buy immediately. If someone has already decided to buy - you don’t want to get in their way. Studies have shown the vast majority of lawn care customers go with the first company that gets a quote in their hands. But unlike Amazon, to get a Lawn Care quote you need to accurately know the size of their property.

Deep Lawn’s AI measurements combined with our e-commerce tools let you put a widget on your website where your customers can put their addresses, get a quote in seconds, and buy.

A Measured Lawn is a Quoted Lawn

In Person and Over the Phone

These same principles apply to in-person and over the phone. If you have to call a customer back - they could be busy. Or changed their mind. Or already bought from someone else. Deep Lawn also has a dashboard where you can send out a quote to a customer by email or create it on a tablet or phone right in front of them so they can buy with you.

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Conclusion

Reducing friction and getting a quote into your customer's hands is a critical part of the sales process online, over the phone, and in person. And Deep Lawn gives you to tools to do it so you can spend less time quoting and more time making money.