Learn how Serenity Robotic Lawncare streamlined their estimating process, captured more leads, and simplified follow-up using Deep Lawn.    

Keeping Up with Spring Demand Without Hiring More Staff 

As the busy spring season approached, Serenity Robotic Lawncare was receiving an overwhelming number of estimate requests. CEO, Kevin Boodram wanted to provide faster responses to potential customers without hiring additional office staff to manage incoming inquiries.

Like many lawn care businesses, balancing a high volume of estimate requests while maintaining an efficient sales process became increasingly challenging during peak season. Serenity needed a solution that would allow customers to receive pricing quickly without waiting for manual measurements, callbacks, or lengthy sales processes. 

Automating Estimates and Capturing Every Lead  

After discovering Deep Lawn through a social media advertisement in 2023, Kevin quickly recognized that Deep Lawn could help automate one of the most time-consuming parts of his sales process: generating estimates.

With Deep Lawn, customers can simply enter their address, receive an AI-powered property measurement, and instantly receive an accurate quote. This allows Serenity to respond to potential customers faster while providing a seamless buying experience available around the clock.

Beyond instant estimates, Deep Lawn also captures customer information and transfers lead data directly into their CRM, Service Autopilot. This gives the Serenity team a centralized way to manage prospects, schedule and charge visits, and follow up with leads.

Faster Quotes, Better Lead Management, and More Sales Opportunities 

Since implementing Deep Lawn, Serenity has streamlined its estimating process while significantly improving the way customer information is managed. 

Before Deep Lawn, many leads were not consistently tracked or organized after the initial inquiry. Today, every lead is captured and transferred into Service Autopilot, allowing the Serenity team to maintain customer information, revisit previous opportunities, and send follow-up emails to prospects.

Kevin also highlighted how Deep Lawn has simplified employee training. By entering pricing tables into the platform once, new team members can quickly generate accurate quotes without needing to memorize complex pricing structures, creating a more consistent quoting process across the business. 

Beyond the day-to-day efficiency improvements, Kevin values Deep Lawn's commitment to innovation and staying ahead of industry trends. He appreciates that the platform continues to create new features that help lawn care businesses improve their sales processes and overall customer experience.